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Rex Sorgatz

You autocomplete me.

saturday
1 comment

I'm Being Followed: How Google -- and 104 Other Companies -- Are Tracking Me on the Web. Just read it. It's great.

wednesday
1 comment

This make-believe TED Talk from 2023, done in conjuncture with Ridley Scott's new film Prometheus, reminds me of EPIC.

More info.

tuesday
0 comments

Compare: Gawker's story about Horse_ebooks and Shortformblog's story about reply girls. Once again, spammers are ahead of the curve in predicting the future of the internets: The Pseudo-Algorithmic Human!

friday
2 comments

This is from a couple months ago, but I just found it now, and it's amazing:

Wilson Miner - When We Build

monday
10 comments

In a recent episode of the WTF podcast, Bill Lawrence (the creator of Scrubs, Cougar Town, and Spin City) talks about how he hates the name of his show Cougar Town so much that he considered changing it this season. One of the main reasons he didn't is that DVRs aren't equipped to understand a name change, so the show would essentially lose any audience that had a season pass in TiVo.

Anyway, it got me thinking: Has there ever been a successful show that changed its name?

monday
1 comment

The weird personal thing for me about this clip of Chris Cornell performing "I Will Always Love You" is that I found it playing around with the YouTube app on my GoogleTV.

sunday
0 comments

Remember Valleyschwag, the site that sent you a monthly package of promotional material from hot startups? The idea is back with Startup Threads Monthly, which sends you a monthly t-shirt from a startup. So far, it has included Boxee, Twilio, Reddit, and BreadPig.

friday
1 comment

Rick says a bunch of interesting things in his new column about whether you need to a be highly networked individual to succeed online. I especially relish how he ties geography into the conversation, alluding to a midwestern startup.

And many, many more hyper-social New Yorkers and San Franciscans make successful startups than antisocial Midwesterners. Or even antisocial New Yorkers. These are things you can control. You can move to San Francisco. Better yet, you can move to New York. You can go to meetups. You can go to conferences. You can email investors. You can go to classes at General Assembly. It's in your control. Or, you can stay at home in the Midwest, reading TechCrunch and talking about how it's all rigged and an insiders game.

This will frustrate my friends in Minneapolis -- those dozens of startups trying to compete at CoCo and other places. They're trying to create their own scene right now. Creative acts are becoming increasingly dependent on groups of people. Being part of a "scene" in music was undeniably important in the '80s and '90s, but now it's become as true for fashion, technology, theater, and nearly all creative arts.

It's an interesting dilemma building a company in the midwest: Your success is as much a factor of your peers' success -- the community's success -- as it is the brilliance and execution of your idea.

friday
0 comments

Most detailed code-driven infographic in the mainstream press ever?

thursday
0 comments

Martin Amis wrote a guide to Space Invaders in the '80s.

wednesday
0 comments

A creepy sci-fi flick set in the past:

tuesday
1 comment

This is why they made the internet:

monday
0 comments

I don't think I've ever worked with anyone who understands their audience more than Tavi. Here's a new interview where she describes who Rookie is for:

I keep just describing it as a "website for teenage girls," because I like to think it's not too niche, and I don't want to alienate anyone by saying it's for alternative girls or artsy girls or anything. At the same time, I mean, we don't speak for every girl, but we try to encourage girls to speak for themselves. Mostly we just try to avoid being condescending or making anyone feel like there's something wrong with them that they should be worrying about if they're not already. Or like we're teaching anyone how to be cool. I want people to know that they're already cool. Whatever they're into, that is enough.

monday
4 comments

Opposing visions of the gamification of the web from this morning:

Joseph Puopolo on Techcrunch:

Gamification has become one of the hottest buzz words in the industry and is probably in the process of taking over a website or user experience near you.

David Jacobs on his blog:

I surveyed the community services I frequent -- Metafilter, Facebook, Twitter, Pinterest, Flickr, Mlkshk, Mixel. These services do present goals to their users and they have crafted a user experience that nudges them towards those goals -- but they do it without points, ranks and the other mechanisms and patterns advertised in the Techcrunch post above.... At some point people are going to wake up to the fact that the gamification industry is a scam.

For sure, "visualizing success" is a major component of social sites, but there are still scant examples of successful sites with more game-like components like leaderboards and badges, despite the rampant startup growth.

monday
1 comment

I was surprised to find out last night that Dan Wilson co-wrote Adele's "Someone Like You." If you're from the Upper Midwest, you immediately thought of Trip Shakespeare. Outside of that, the name might not sound familiar, though you definitely know "Closing Time," the 1998 omnipresent hit from his band Semisonic. According to a profile in today's Star-Tribune, Rick Rubin brought him in to write with Adele.

Wilson said the session commenced with Adele playing some YouTube clips of rockabilly queen Wanda Jackson, her latest favorite. "Then I went to the piano and she played guitar and we launched into writing. It was very natural and low-key.

"She told me she had this terrible big breakup and it was all she could think about. She had the first four or five lines [of lyrics] and a melody, and she sang the verse."

Wilson then played the song on piano, embellishing it with big, classical chords. "She said, 'That's way more inspiring.' Things started to move quickly, and by mid-afternoon, we started recording."

Take THAT, science.

Visting
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Riingo (1:08 pm, thursday)

Desiring
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Rumba A Visit from the Goon Squad Mitsubishi 73-Inch The Fool, Warpaint I Live in the Future & Here's How It Works, Nick Bilton

Smoke from the construction site at Ground Zero emitting from my North Dakota coffee cup. Whose keyboard is disgusting?
Kevin... or is that...? Joanne & Fred's 50th Birthday Party Fire and Ice CM + KK